November 15, 2018

Main Street Complete Streets Construction Project

  • Replace aging water, electrical, and concrete infrastructure.
  • Increase pedestrian walkability, safety and accessibility.
  • Increase lighting within the corridor.
  • Slow down traffic with roundabouts and a road diet.
  • Widen sidewalks and increase connectivity between districts.
  • Install modern features like wifi and wireless sound system.
  • Create a destination for locals and tourists.
This project is currently in design and plans can be found at HQ at 119 W. Main.  The project is tentatively scheduled to begin in Spring 2019 and estimated to last 7-10 months.

The Electrical Department's construction in the alleyways has been rescheduled for next spring.

If you have an idea for an improvement in the downtown area, please submit your idea to HQ!  We welcome all ideas, large and small, and all comments and feedback.

2018 Construction Season Update:

  • Water service tie-ins continues along W. Broadway between Auburn and Miller and on S. Behrend. Contractor will contact each business prior to any water shut off.
  • Water line installation continues along W. Broadway between Schwartz Ave. and Lake St.
  • NEW waterline installation along San Juan Boulevard from Butler east to Hutton.

Should you have any questions regarding this project, road closures, or street restrictions, please do not hesitate to call Public Works Dept at 505-599-1308 or visit http://www.fmtn.org/633/Projects-and-Construction for all the latest on road projects.

BRP logo

Weekly Happenings:

  • Mondays: BRP Training Classes from 8am-10am.  See upcoming topic below.*  Last class is next Monday, November 19th.
  • Wednesdays: Jazz Jam is held in the Civic Center Lobby from 7pm-9pm.  Enjoy free hotdogs and water.  Sponsored by the San Juan Jazz Society.  

Upcoming Events:

  • Turkey Trot & Gobble Wobble: Orchard Park, Saturday, November 17th, 9am-11am.  This is a short road closure on Main Street from 8:30am to 9:30am, or as soon as the runners are clear of the beginning of the course. Closure is on Main Street from Wall to Locke and on Orchard from Arrington to Main.
  • Two Hearts Wedding Expo: Civic Center, Saturday, Saturday, November 17th, 12pm-3pm.  For more information contact Sharon Hermes, 970-375-4511 or sharon@durangoherald.com
  • Small Business Saturday & Holiday Art Walk: Downtown, All Day Saturday, November 24th, 2018.  The Art Walk is from 5pm to 9pm.  Come early to shop, eat and stay late.
  • Christmas Parade: "A Magical Christmas" Thursday, November 29th, 2018, 5:30pm to 6:30pm.  Voted a Jolt Worthy event.
  • 2018 Festival of Trees: Civic Center, November 29 through December 2nd. Now in its 16th year, Festival of Trees has been a beloved holiday tradition across the Four Corners. We offer several special activities throughout the 4-day festival in addition to just exploring the dozens of handcrafted trees, wreaths and centerpieces that are available to win through the raffle. Tickets for the raffle are only $.50 each and there's no general admission fee to the festival. All proceeds benefit the local programming of Presbyterian Medical Services. Voted a Jolt Worthy event.
  • Miracle on Main Street: Civic Center, Sunday, December 2nd, 2:00pm to 6:30pm. Celebrate the magic of Christmas at this holiday event. There will be live entertainment, free crafts and games for the kids, family bingo, picture ops in a giant life-sized snow globe, craft fair, food vendors, pet adoptions, a chance to meet Santa, the lighting of the giant tree and more! Voted a Jolt Worthy event.
  • Reindeer Romp & North Pole Stroll: Orchard Park, Saturday, December 15th, 2018, from 4pm to 6pm.  This is a short road closure from 3:30pm to 4:30pm, or as soon as the runners are clear of the beginning of the course.  Closure is on Main Street from Wall to Locke and on Orchard from Arrington to Main.
Shop Small Heart Logo 2018

Do you have an event you want to tell the 4 Corners about?

Submit your event to our Convention & Visitor Bureau calendar: 

Did you know? Memberships to the FCVB start at $50/year.  This is a great way to get your business listed on one of the top performing websites in our community.

Business Resiliency Program:

Want more customers in the door?

The next training module, Social Media Marketing - a deeper dive, as presented by guest speaker, Robyne Beaubien, a MainStreet consultant, will add another tool to your marketing toolkit. We will learn about:

  • Developing a Social Media Strategy
  • Which platform is right for you
  • Creating a content calendar
  • How to develop content
  • How often to post
  • Using social media management software

This is the final training of the year, future topics for spring will be announced soon.  These trainings are open to any small business in the region and are held during retail-friendly hours, every Monday at 8am-10am.  Visit www.fdbrp.org for more information and to register.* 

  • November 19th - Social Media Marketing - a deeper dive 

*All meetings are held at HQ at 119 W. Main unless otherwise stated.

If you have any idea for an educational or financial class that would benefit the small business community, please submit your ideas to HQ.  Thanks!

Small Business Saturday:


• $830 Billion was spent on Christmas shopping! 
• The average shopper spends $704 during the Holiday Season! 

Thanks to American Express:

•  FREE Tools provided for Small Business Saturday participants!
•  FREE to you and participating businesses.
•  Increased local spending!!
•  Collaborative Holiday marketing initiative.

 And finally, consider having Extended Hours for the entire Holiday shopping season!! (Nov 16 - Dec 31) We suggest staying open till 7pm daily.


Small Business Saturday® is right around the corner. There are only a few more days left to get Shop Small® merchandise - compliments of American Express. The Shop Small Kit is a great way to encourage more customers to Shop Small with Downtown Farmington on the big day, November 24th!

Each Shop Small Kit is filled with items like tote bags, thank-you cards, stickers, and more to decorate your business. (Contents may vary by kit.) Quantities are limited and the deadline to apply is quickly approaching, so submit your request today.

Click here


The Small Business Saturday Team

Business that have signed up for the Art Walk that day, will be receiving free swag.

Dumpsters in the Downtown Area:

Many of our dumpsters have been fitted with locking castors to prevent them for rolling out of place or being easily pushed into traffic.  If you have a need for locking castors please let us know at HQ.  Additionally, many dumpsters have been fitted with locking lids and it's important to keep these lids closed and locked, this is a great way to add some security, prevent illegal dumping, and also decrease the litter in the alleyways.  Call the customer service number on your bill to add this option.  As the weather turns cold, people seek shelter in the dumpsters.  Please report any issues and contact WM for solutions.  Lastly, please check inside and around your dumpster regularly and keep dumpster lids closed and locked on non-service days. Thank you.

Dumpster Warning 2018

Stakeholder meetings: 

Next meeting on Monday, November 26 12th, at 10am.*  Topics vary.  This is an informal meeting among downtown business owners to discussion issues or concerns.

Metropolitan Redevelopment Agency meetings:

The last MRA meeting for the year will be held on Tuesday, December 11th, 2018, 4pm.* 

Jamie Fairchild Mural
Jamie Fairchild Mural

Art in the Alley

There are four new or in-progress mural installations in the downtown area.  Can you find them all?  Jamie Fairchild recently completed her mural (see left).

Volunteer Opportunities:

Opportunities to volunteer are available.  This is a way to help out along side your fellow downtown neighbor.  Contact Michael for more information. 

  • Next work day is at Downtown Junkers will be in December.  We will be clearing out the vacant space for the new pocket park.
  • Help out artists with upcoming mural installations.

Our Goal:

The purpose of this newsletter is to be transparent and open about our plans for this large-scale infrastructure investment with the downtown stakeholders.  We recognize the potential for economic growth that could result from a project of this magnitude, but also the challenges that come.  Additional details on any of the above referenced items are on file at HQ at 119 W. Main or on our website. Feedback is always welcome and participation is always encouraged!

Michael Bulloch

Contact Us:

Michael Bulloch
Downtown Coordinator & Executive Director for MainStreet Program and Arts & Cultural District

119 W. Main Street
505-599-8442 office
505-716-6057 cell

Sherry M. Roach
Project Coordinator
119 W. Main Street
505-599-8443 office
505-427-1512 cell

Sherry Roach
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